11 Business Studies
Subject Description
Teacher in Charge: Mrs M. McKay.
Objectives
- What: The course will encourage our young adults to become life-long learners and attain current and transferable workplace skills.
- Why: Being enterprising encourages learners to explore various opportunities and to be innovative and resilient. The current workplace is constantly changing with ever evolving key requirements. Globalisation and workplace diversity focus on emotional intelligence and culture responsiveness.
- How: Experiential Learning with varied assessment formats to build the relevant life skills that students can benefit from and transfer into other areas of learning as well as their future paths.
Content
- Business Formation.
- Functions of a Business.
- People in Business.
- Business Management.
- Business Environment.
- Marketing.
- Cultural Responsiveness.
Learning and Assessment Area | Description |
Kimi Kaimahi (Staff Recruitment) | Students will gain real life skills such as creating CV and how to prepare for interviews as they gain understanding of the recruitment process. Students will investigate a local business’ human resources process through data collection, and then report on their findings by linking it to the theory of recruitment. |
Effective Marketing | Students will explore marketing strategies and develop the 4P’s Marketing Mix for a self-developed and/or existing product. Students will create a brochure detailing the Marketing Mix for the chosen product. |
Business Start-up (Market Day) | Students will investigate market demand of an innovative, culturally responsive and/or environmentally friendly product, harness the factors of production to set up a business venture to gain profit or make an impact in the community. Students will work in collaboration with their group members to set goals which they feel most passionate about, create a plan and carry out a “Market Day” within the school community. During this process student groups will present their business plan in the form of a Dragon’s Den Business Pitch. Students will reflect on their Business Start-up experience through an individual video reflection. |
Internal Factors Influencing of a Business | Students will gain an understanding of how internal influences impact a small business, such as Ownership Structure of a Small Business, Sources of Finance, Communication with Stakeholders, Employer-Employee Relationships, Entrepreneurship, Business Objectives, Business Success and Financial Documents. The course focuses on the impact of these internal influences on the decision making within a small business and the business environment. This will require the students to investigate a relevant small business, create their own small school-based business and complete a written exam. |
Subject Overview
Term 1
The Recruitment Process/Kimi Kaimahi:
- Investigating and applying different aspects of the Recruitment Process, with perspectives from both the potential employer and job seeker.
- Using a Case Study to gather data and apply knowledge to a written test.
Term 2
Effective Marketing:
- Learning and practising aspects of the Marketing Mix, performing Market Research and applying the knowledge gained to a small school-based business.
- Practical assessment to demonstrate Marketing knowledge.
- Collaborative Preparation for Term 3 school-based Market Day.
Term 3
Business Activity & Market Day:
- Collaborative Preparation for and hosting of a school-based Market.
- Learning and practising presentation skills by pitching Business ideas and plans.
- Individual reflection of Business Activity/Market Day.
- Investigating the External Factors influencing a small business.
Term 4
Internal Factors Influencing a Small Business:
- Investigating the Internal Factors influencing a small business.
- Completing a written exam to demonstrate knowledge of External Factors, and as continued skill building for Level 2 NCEA.
End of Year Activity:
- Applying Innovation and Collaboration in creating a product.
Recommended Prior Learning
Relevant Business terminology and relevant Māori Business terminology. Experience from Year 10 Enterprise Studies will be advantageous.
Subject and Associated Costs
Associated Costs:
$25.00 Market Day (Start-up costs/investment for business activity).
Pathway
Business Studies provides opportunities, knowledge and skills development which could be extremely beneficial in any academic or practical situation - whether study or work related. As a Social Science and Commerce subject, the skills learned and practiced throughout this course, are in high demand amongst students, potential employers, and tertiary institutions.
Assessment Information
Year 12 Business Guideline(s):Discretionary entry based on Year 11 Business achievement.
Useful Links
Disclaimer
It is important that you complete your option selection by the due date to enable you to have your preferred course of study. Course availability is dependent on numbers and staffing, and course entry will be confirmed at the beginning of the school year.